Radio show, podcast highlighting nonprofits at KC
OVERLAND PARK, Kan. – Once a week, Ruth Baum Bigus, expert in public relations, turns into a radio host.
Through a nonprofit called Charitable Communications, she records a weekly radio show called KC Cares that highlights other nonprofits.
The show airs Saturdays at 8 a.m. to 3.10 p.m. and on 94.5 FM. Every Friday at 10 a.m., a new episode is posted on YouTube and social networks. You can also listen to the show on several podcast platforms.
âI love talking to people and I love hearing about their passion, why they do what they do, sometimes how they got there,â Baum Bigus explained.
The show is about 10 years old. Baum Bigus said this took on new meaning during the COVID-19 pandemic as more people found themselves relying on nonprofits for food, rental assistance and more. .
The show itself had to switch to Zoom format. Bobby Keys, who runs a media production company and has co-hosted KC Cares in the past, turns his basement into a studio where he records audio and video components of the show.
âThere are more and more people who care about the community, it’s great. It’s everyone coming together to achieve this common goal, like, âHey, we want a great city, we want a clean city, a productive city, a safe city, an educated city, a prosperous cityâ. And it’s the sum of all the parts that come together to create this community, âKeys explained.
Baum Bigus said there were approximately 8,000 nonprofits working in the Kansas City area. KC Cares is a way for organizations to advertise themselves for free; reach a new audience and potentially a new donor base.
Greg Wayne, the co-founder of HopeBUILDERS, was Baum Bigus’ most recent guest. His non-profit organization organizes volunteers to perform free home repairs and accessibility improvements in the homes of the elderly and people with physical disabilities.
âWe’ve served hundreds of clients over the years which has been very rewarding from a point of view, but it’s really about helping people to be safer and to live a little more comfortably. longer at home, âsaid Wayne.
For more information on the radio show, visit its website.
During the pandemic, 41 Action News wants to shine a light on the people, organizations and businesses that are helping the community. To share these stories, use #WeSeeYouKSHB on social media.